Back in 1978 Claudio Buziol released the first pair of mens Replay jeans, alongside a small selection of designer clothes and shirts. The registered brand name soon followed and the rest, as they say, is history. By 1989 the popular clothing, denim jacket and jeanswear brand had reinvented the world of jeans with the introduction of double ring denim and influenced how people around Europe and the UK wore the latest denim and washes. After this the brand expanded their global offering of stores and authorised online stockists, propelling the brand to the forefront of the denim and fashion world. The Replay brand is segmented into two collections, the standard Replay range and the We Are Replay, a range that online shop Mainline Menswear carried nearly three years ago. The standard collection is by far the most popular, moving with the times and trends of the season and offering the modern classics that the fashion world are craving at the moment. Replay jeans for men are hugely popular at the moment, with the denim world profiting massively from people wanting to create their own personal style and look, while sticking with the quality, well known brands that can be found at the top retailers. As with any designer brand that follows the trends and times there will always be discontinued stock lines and out of season looks, for these styles there is the popular Replay jeans sale, a chance to get a pair of cheap Replay jeans with a major discount off of the usual retail price.